With more than 1 billion active users around the world, TikTok has become one of the most popular social networks in the world in the last few years alone. When this growth is combined with the Z generation, the interest shown by businesses and anyone interested in digital marketing to advertisements on TikTok has increased in direct proportion. With TikTok, we can increase the number of views with the display ad we will create together for your brand, from likes to views, and we can ensure that your content reaches much wider target audiences. If you are on such a platform and have your ads published, it will be much easier for you to connect directly with your potential customers.
As AdresGezgini, we have been continuing our Google Ads and Facebook, Instagram advertising works since 2007; By adding this new, energetic and powerful platform, we offer our customers the opportunity to advertise for wider and more accurate audiences.
In TikTok, which is completely based on visuals, users produce highly creative videos with various filters in 5-60 seconds. The majority of TikTok users, which has become an application that is often used by the generation under the age of 30, consists of Z generation young people.
TikTok Ad Models; Top View, Brand Takeover, One Day Max, Brand Premium, In Feeds Ads Conversion, Hashtag Challenge
The active users of TikTok are usually young people who like social activities, especially the Z generation. If your target audience includes young people, TikTok ads will be a great advantage for your brand's recognition.
To advertise on TikTok, you must have a TikTok Ads account, but TikTok is not accessible to everyone, like Facebook Ads Manager. TikTok ads for small businesses may not be a very suitable platform to start with, as the minimum cost of each ad model is different. Traffic, conversions and app install alternatives are selected as the campaign goal. Target audiences are also determined by options such as region, age, gender, language, devices, and interests.
It will appear in the user's news feed on mobile devices.